Our product – Wisdom Link WeChat Mini Program SDK support customers to integrate their WeChat Mini Program customer behavioural data with Adobe Experience Platform (AEP). The existing Adobe WeChat Mini Program SDK can only send data to Adobe Analytics (AA), and thus it is necessary to keep AA as a data bridge to transfer data to AEP. The Wisdom Link WeChat SDK supports sending data directly to AEP.

Technical Features

·       Visitor identification based on standard ECID (Experience Cloud ID)

·       Native support for Adobe Edge Network

·       API to send data directly to Adobe Experience Platform

·       Backward compatibility with existing Adobe WeChat SDK

Business Benefits

·       Visitor persistence across WeChat Mini Program and its Web Views.

·       Support real time AEP application scenarios.

·       Lower implementation and maintenance costs

·       No Adobe Analytics license dependency.

Enquiry: jman@wisdomlink.com

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